What I Learned From My First Week on Clubhouse

One of the many rooms hosted on Clubhouse App

Have you heard about that new Clubhouse app that’s causing a lot of buzz? If not, let me give you the low down.

What is Clubhouse

Basically, Clubhouse is a drop-in audio app where you can create rooms/events centered around different topics of your choosing. It’s an exclusive invite-only social media platform filled with high profile VCs, entrepreneurs, celebrities, influencers, and everyone in between. Valued at $100 million, the app is currently in the beta phase and set to go public in the spring of 2021.

The only way to get on Clubhouse is if you know someone else on the app and they invite you. Currently, you can download the app and reserve your username. Your contacts in your phone are linked to your account so if you have a friend who is already on Clubhouse, they can move you from the waitlist and onto the app right away.

Once you’re in the app, you get to choose to be an active participant or a listener. You can create clubs of your own, host rooms, join in on the conversations already happening or just be a fly on the wall and listen in. The functionality of the app allows you to raise your hand in order to be taken from a listener to a speaker on the stage with other guest speakers and moderators. The person who creates the room is known as the moderator and can then assign other people to be moderators which allows them to pull people from the audience who would like to engage in the conversation.

The beauty of Clubhouse is that it’s not just for conversation. I’ve witness singing and acting auditions for the likes of Dreamgirls and Hamilton to pitching investors and landing million dollar deals on the spot, as well as lots of opportunities to learn from building a business to advancing on social media and more. At the moment, users are unable to record what they hear in the app so bring your notebook and take notes. Some of the information and insight you gain from listening in is invaluable.

I’ve sat in rooms with the likes of John Lee, Daymon John, Grant Cardone, Jim Kwik, Gary Henderson, and more. From everyday people to celebrities and multi-millionaires, we’re all able to occupy the same room and communicate. Where else can you possibly be able to share a stage with Oprah, Ashton Kutcher, Kevin Hart, and more?!

How to Make the Most of Clubhouse

So you’ve scored yourself an invite. Now what?

Clubhouse, like any other social platform, is what you make of it. Think about what your intentions are for being on the app. I’ve been on Facebook groups with people who truly do not see the value of the app. “It’s just another social platform with lots of buzz that will probably die as quickly as it started.”

I disagree.

There are so many opportunities to make a name for yourself and grow your audience across other social platforms (specifically Instagram and Twitter as you can link them in your Clubhouse bio). In the one week that I’ve been on, I was able to increase my Instagram audience by 25% and I haven't even started hosting my own rooms yet. I’ve also managed to find and connect with people I wouldn’t have otherwise and find new guests for my podcast and get invited to be a guest on other’s podcasts.

Clubhouse is an amazing way to network personally and professionally. You just have to be conscious of the tribe you want to attract, the rooms you engage in, and the people you engage with. The way the app is structured, even if you are not on the stage, if you’re being followed by one of the speakers on the stage, you have profile hierarchy. This means you’re more visible to others. The hierarchy is as such; speakers and moderators, those followed by speakers and everyone else in the room.

From the looks of the current algorithm, the more you engage, the more you’re on Clubhouse, and the more rooms you host, you have a better chance of growing your followers. This can also translate to monetizations of any products and services you offer.

Lastly, you can also follow clubs on Clubhouse. Think of it as Facebook groups, but those groups can host live events at any time and gain traction from anyone who is interested. Those with the app who are part of the club will be notified of any events that are happening. You can schedule events for the future or open up a room and ping guests in who are online.

If you have a particular topic you’re well versed in and want to be seen as a thought leader in your field, then you need to get on Clubhouse ASAP. The app is growing at a significant rate and it’s best to start making your mark before it gets released to the public and you’re struggling to make any traction.

Are you on Clubhouse yet? If so, comment on your thoughts on the app. And also be sure to follow me @allthatwonder.

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LifeStory Coach, Storyteller and Adventurer, empowering millennials to ditch their comfort zone, gain confidence and pivot their lives to one of success.

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Tamara Fraser

Tamara Fraser

LifeStory Coach, Storyteller and Adventurer, empowering millennials to ditch their comfort zone, gain confidence and pivot their lives to one of success.

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